14 Nov 2014

John's Awful Business Card


This was the basic business card that I was given to re-design completely so that it was more appealing to a client. Focusing on the Three C's; Concord, Conflict and Contrast, I changed the type face of each piece of text so that they would be contrasting. This would give a over-all good effect and give a client the ability to be drawn in and focus on each part of important text.
Changing the ' Awesome Comics ' to a bolder, display typeface I enhanced the contrast of the title and the general information. Also by changing the size of 'Awesome Comics' to the rest of the text it also added more contrasting features to the business card.

Changing the alignment from right to left also allowed me the ability to only have one alignment, which gave more contrast and made the card more effective. With a right alignment the ' John Panelreader ' and ' Awesome comics ' clashed and over lapped each other, and without changing the size and typeface of  ' Awesome comics ' I would have had to have two different alignments which would have been concordant to each other. 

After changing the design and adding a cream texture to the background, this was the final design.

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